digital

How digitally effective is the UK’s legal sector in 2021?

While some UK law firms have been fairly digitally capable for years now, others were undeniably lagging behind in their online presence and marketing strategies. 2020’s pandemic and subsequent lockdowns meant most of the new business leads coming from the legal sector’s traditional marketing channels and lead generation tactics disappeared overnight. Networking events were cancelled,

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Steve Carrod – The Evolution Of Digital

As part of our 5th business anniversary and company rebrand, we are continuing our discussions with the industry-leading digital practitioners to get their insights on some of the major topics in the modern-day. Today our special guest is Steve Carrod, a Co-Owner and Managing Director of a leading digital experience enablement consultancy DMPG. Steve has

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12 Digital Trends To Look Out For 2021

2020 was the year where businesses had to adopt new digital technologies and new working practices. Business and consumer behaviour is changing rapidly, and digitalisation will continue at pace. Technology kept us going last year, but what of 2021? Focusing on our core markets, we’ve gathered together some of our favourite digital trends for 2021:

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Infographic: Data Engineering Evolved

Ascend.io, the data engineering company, announced results from a new research study about the work conditions of data scientists, data engineers, and enterprise architects in the U.S. Conducted in June 2020, findings from over 300 professionals reveal key insights on their teams’ current workload, productivity bottlenecks, and perspectives on automation and low-code technologies. Since the

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COVID-19: Digital Twins In The Future Of Manufacturing 

Ali Nicholl, Head of Engagement, Iotics, outlines the need for digital twins and how  Rolls-Royce Power Systems demonstrates the manufacturing benefits We live in a world of data and controls, legacy systems and siloes of information, where infrastructure and architecture are built around internal systems and processes. While it’s true the manufacturing industry was transforming its digital operations pre-the COVID crisis, the current market volatility caused by the virus has

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The Secret to Making It In The Digital Sales World: The Human Touch

Successful B2B sales teams strike the human-digital balance customers want in three core areas: speed, transparency, and expertise. The CEO of a large industrial company recently posed a question: “My face-to-face sales force thinks everything should be analogue. For years, they’ve successfully driven consultative sales relationships based on face-to-face conversations, and they think they should

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Why Luxury Brands Need Digital Transformation

“It is now time for luxury brands to fully embrace digital transformation. But in order to do so, technology needs to be a central part of a brand’s business, not just an afterthought” Earlier this year, McKinsey reported that 80% of luxury sales are now influenced by online. This is a staggering figure, and clearly highlights the important role

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