Why Luxury Brands Need Digital Transformation

“It is now time for luxury brands to fully embrace digital transformation. But in order to do so, technology needs to be a central part of a brand’s business, not just an afterthought” Earlier this year, McKinsey reported that 80% of luxury sales are now influenced by online. This is a staggering figure, and clearly highlights the important role

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M&S’s Ambitious Digital Transformation

Marks & Spencer is undergoing an inspiring feat for its digital transformation. The high-street giant is ramping up its efforts to become a digital-first business with the launch of a new skills initiative that is looking to create “the most data-literate leadership team in retail”. The Retail Data Academy, launched in partnership with technology education company

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